SERVICES

The Market Analysis is a complete document that allows you to thoroughly analyze the targeted market to facilitate its establishment abroad.

A comprehensive document offering an overall vision of communication actions to be implemented on TV  and digital platforms to achieve your visibility objectives.

• You are unfamiliar with the current market

• You don't know the competition

• You don't know which audience to target

• You don't know how to position yourself

• You have no knowledge of the target market in terms of media

• You don't know which audience to target

• You don't know where to communicate (channels, regions…) or when

• You are looking for support to develop and implement your media strategy

• Market analysis

• Sector and audience analysis

• Analysis of existing competition

• Market entry strategy

• Media market analysis

• Competitor analysis

• Definition of target audience

• Proposal of unique positioning

• Selection of communication channels

• Development of the media plan

• Creation of media recommendation and advertising communication calendar

• Liaison with agencies and networks for negotiation 

• Proposal of KPIs to analyze

Creation of innovative content ideas for TV and/or digital, going beyond traditional communication.

Development of intercultural message positioning

• You want to go beyond traditional communication.

• You work in a multicultural environment

• You want to improve communication between your international teams

• You need advice on adapting your communication to different cultural markets

• Creation of innovative advertising formats

• Creation of TV content tailored to local audiences

• Analysis of intercultural needs

• Intercultural communication training and workshops

• Communication strategies adapted to different culture